Email Newsletters (2023)
Judges Overview
SANLAM CONNECT – RETAIL AFFLUENT NEWSLETTER is an excellent digital newsletter that demonstrates insight into their various audiences across organisational departments by delivering their message effectively. The team that conceptualized and executed this professional and yet edgy employee newsletter must be commended. This digital newsletter is a world-class effort that makes communication engaging, professional, and available in one glance.
The writing exudes a personal touch, clarity, and vibrancy, conveyed through concise and captivating content.
The innovative “Affluent Exclusive” feature, which caught the attention and approval of the judges, adds a unique touch that elevates the newsletter’s quality. Simultaneously, the “Share your news with us” feature actively encourages participation and storytelling from the intended audience, fostering a sense of community and engagement.