This is a near-perfect annual report. By employing digital technology, the multi-layered medium of the internet is used to its fullest potential. By combining this with innovative design, difficult and dense content is dealt with in an effective manner. Colour, graphics and good design make information clear, accessible and easy to understand. It conveys vast amounts of information in an easily digestible format.

Good, clear, crisp writing, click-through blocks of copy, and the use of pull-quotes throughout makes the copy warm and personal.